Irresistible Marketing Blog


The Challenge of Simplicity

The Challenge of Simplicity

Simplicity - both in terms of brevity & removing complexity - is a messaging skill you’ll need to invest in one way or another. It’s the difference between spray & pray marketing and marketing that hits bullseye after bullseye.

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Violent Confirmations

Violent Confirmations

Imagine: replies to every email blast, clients regularly sharing your missives to their entire networks, sky-high open rates… These results - ones email marketers dream of, mind you, are just a regular day in the life of operations specialist extraordinaire Peya Robbins, author of Violent Confirmations- a daily throat-punch of love straight to your inbox. In this episode of The Irresistible Marketing Pod, she shares exactly how she does it and how you can too.

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Your Favorite Podcast Episodes of 2023

Your Favorite Podcast Episodes of 2023

Your favorite episodes of The Irresistible Marketing Pod of 2023. Y’all were really into mindset, shame-busting, & delicious audacity this year!

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How Much Money Is Marketing Confusion Costing Your Business?

How Much Money Is Marketing Confusion Costing Your Business?

Many entrepreneurs are wasting the equivalent of a full-time employee’s salary on marketing confusion. Why finding the right Squad is a way better option.

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It’s Probably a Marketing Problem

It’s Probably a Marketing Problem

If you’re not getting the kind of sales you want- it’s usually a marketing problem. You can sell almost anything at almost any price with the right story and/or brand caché.

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