Irresistible Marketing Blog
How To Vanquish Salesyness From Your Marketing
Wrong question. Right question: why are you afraid of selling?
When Can I Expect Profit?
Many new entrepreneurs make the mistake of waiting to get help until they see profit… But help is what gets them TO profit faster.
Most experts estimate 2-3 years on average for a new business to see profit. Do you want to wait that long for the help you know you need NOW? Do you want to wait that long for profit in general?
Here’s why getting help now is the financially responsible move.
All It Takes is One Person
Your work has ripple effects. Every time your marketing touches one person enough to share it with their people, new people are brought into your world. Your next sale is so much closer than you think it is.
How To Create Ethical Urgency Through Messaging Alone
Your messaging alone can create enough of an incentive to buy now rather than later (or never). No need for a Cart Close date if you don’t want one. No need to keep slashing your prices or throwing in a bunch of bonus freebies and burning yourself out on delivery. When powerful enough, your messaging alone will do the trick. Here’s how.
Copywriting For Relationship-Building
Here’s the thing: AI could neverrr create the kind of human connection possible with copywriting that comes from the heart. The trick is using data to direct that storytelling flair.
Copywriter & Marketing Strategist Melissa Esmeralda shares how to study your ideal client, your audience, and your own story to craft the most compelling sales pages, email marketing, and funnels.