Marketing Plans
Marketing strategy
for launches & leveling up
Go Get Those Big Dreams of Yours
Marketing is a big, broad field. And if you’re not super familiar with it- it can feel really overwhelming. Obviously, you need more sales, but what are the marketing steps you need to do to get you there? And what to do first? And why aren’t you going viral, and why aren’t followers buying?
Plus, should you focus on Instagram or TikTok? Do you need a newsletter? How often should you blog? Do you need to care about impressions or reach, and how do you figure out engagement? What even is a reasonable marketing goal, and how do you measure it? Urgh.
Many a talented, creative entrepreneur gets lost in the sauce of overwhelm. But you’re not going to be one of them.
Nope, you’re getting the strategy you need so you can focus the marketing resources you have available where they’re most effective.
You’ll Get Those Dreams Faster With a Good Marketing Strategy
When you partner with us on a marketing plan, we’ll work together to identify clear goals and then provide you with an easy-to-follow, step-by-step plan to realize them. But, like, a doable plan. That lets you sleep and have a personal life and stuff. That way, you can show up in your marketing at your most sparklingly best: at your most helpful & money-magnetic.
The Marketing Plan Package
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Goal-Setting Workshop
In this 90-minute workshop, we’ll get to the heart of your business goals and how best to use marketing to achieve them. We’ll also establish the resources you have available for ongoing marketing activities. With this info, we’ll build a strategy that is tailored to your unique needs and the time, experience level, personnel, & budget you have available for marketing.
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Making Sense of Metrics
Not sure what to make of your website or social media analytics? In a 60-minute Analytics Review, we’ll go over your numbers together and give you some accessible insights you can actually use. You’ll get a Keep, Stop, Start List afterward so that you know exactly what to do based on what we learned from your data.
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Marketing Channels
Are you investing in the wrong social media platform? Dumping money into ads that aren’t converting? Should you consider building a presence on a new channel? M.Isa will help you to focus your marketing efforts on the channels most likely to reach and convert your ideal customers. We’ll also help you set goals for when and how often to post.
Plus, let’s make it really easy for customers to find you on the marketing channels you’re focusing on. Whether it’s key phrases or hashtags, we’ll give you recommendations for how to show up in the right places on search engines. -
90 Days of Content Ideas
Not sure what to post about? We’ll share recommendations for how to entertain, inform, and persuade your ideal customers. We’ll even hook you up with 90 days' worth of topic ideas to post about.
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Website Optimization
Perhaps your Call To Action could be a bit more clear. Maybe just rearranging the landing page will boost your conversion rate. Maybe you have some messaging that’s really resonating on social media and in your sales calls that should show up on your website. M.Isa will provide clear recommendations to make sure your website is doing the most to turn visitors into fans and prospects into buyers.
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What’s Pressing vs. What Can Wait
There’s always something more you could be doing with marketing, always something new to try. Knowing this can make it difficult to pick a focus and stick to it, which can water down your marketing initiatives. M.Isa will give you a prioritized Marketing To-Do List to keep you focused and strategic.
Pricing
1 payment of $11,111 (best deal!) or
3 monthly payments of $4,000 or
6 monthly payments of $2,222
Book Now
Ready to streamline your marketing, focus on the right channels, and create content that converts? Smart move. Get started by scheduling your initial consultation.
— Marco Serido, Artist
“Isa was fantastic to work with. She made it easy to communicate my needs and created a clearly constructed and easy to follow marketing plan to promote my artwork that fit my brand. Her insight helped me create a better, faster website that clearly communicates my offerings. Highly recommended to anyone who’s creative enterprises need a push in the right direction. I look forward to working with her again.”
— Saro Lynch, Singer & Folk Song Historian
“I worked with Isa over the length of a year as she helped me develop a marketing plan for my first online course and followed up with several calls. She not only provided strategies that helped me sell my course successfully, but she also gave me great advice on how to take care of myself leading up to the launch. I have a tendency to overwork myself, and Isa provided valuable advice to help me think about my commitments realistically and know my own value. Isa was also wonderful at answering any and all of my questions as I worked on my course structure and advertising, and I was so impressed with the 90 days of content ideas she provided for me! If you're looking for someone to boost your marketing, I definitely recommend Isa!”
From The Irresistible Marketing Blog
