Irresistible Marketing Blog

Cheerleading Sesh: Owning Your Big Vision - with Dr. Kat, Book Doctor
Step 1: admit your big vision to yourself. Step 2: articulate it. All the nitty-gritty details. Map it out. Step 3: share it with the world. Give other people the opportunity to buy into your big vision.
Listen in on this real-life Marketing Confidence Cheerleading Session with Dr. Kat, Book Doctor as we game plan her true, big, audacious, beautiful vision for her work.

How Personal Life Relationships Affect Your Biz & Your Bag
The single most important insight I had when examining my sales & marketing metrics for 2023 was this: The biggest difference between my highest and lowest cash months was who I was investing in emotionally.

Lessons From 2023 Blog Traffic
Blog posts have a surprisingly long shelf-life. Here’s how I’ll be using my blog moving forward to capitalize on some of my most important marketing insights from looking at my web traffic in 2023.

Your Favorite Podcast Episodes of 2023
Your favorite episodes of The Irresistible Marketing Pod of 2023. Y’all were really into mindset, shame-busting, & delicious audacity this year!

How Much Money Is Marketing Confusion Costing Your Business?
Many entrepreneurs are wasting the equivalent of a full-time employee’s salary on marketing confusion. Why finding the right Squad is a way better option.