Irresistible Marketing Blog
Cheerleading Sesh: How To Craft Accessible Messaging for an Esoteric Offer
A lot of the people you could help haven’t identified the problem yet, let alone the solution. The job of marketing is to connect the dots for them.
Stay Delulu
For audacious, bold entrepreneurs- staying delulu really IS the solulu. It’s actually the MOST motivating & productive mindset to adopt- no matter what the realists & fretful doubters in your life say.
5 Months or 5 Minutes?
Too often I see entrepreneurs wasting oodles of time and money trying to figure out on their own what is going wrong with their marketing… When I could have told them in 5 minutes. Here are some real-life examples & an easy way to get your own expert, on-call marketing director.
Cheerleading Sesh: How To Explain The Value of Your Work
Marketing doesn’t require manipulation. In fact, in can be entirely based on consent. All you have to do is tell the truth. About the limitations of your work, yes, but also about what is possible for people when they opt in.
The Terror of Things Going Too WELL
“What if I get everything I want and lose it all?” Believe it or not, this fear has a lot of folks sabotaging their marketing before it ever has a chance to work. Here’s how to take the venom out of the fangs of that fear.