Irresistible Marketing Blog

Cheerleading Sesh: What Would Ginger Fatale Do?
A bad review isn’t the end of the world. Here’s how to turn a bad review into really good marketing. 😈 That’s the subject of this real-life Marketing Confidence Cheerleading 🌻 session with Burlesque Star & owner of Soul On Fire Dance, Ginger Fatale.

Cheerleading Sesh: Your Presence Adds Value
YOU are the “value add.”
Welcome to the first episode of a series of real-life Marketing Confidence Cheerleading sessions. This is the kind of beyond-business-coaching, alchemizing, magical up-leveling work we do.
Massive thank you to Arthur Robinson, The Librarian Contrarian for sharing this part of your journey with us.

How To Stop Underpricing
“The value of work” is always- and has always been- subjective. And you are your own most important subject. Here are 2 simple questions to help solopreneurs know when it’s time to raise their prices.

Not Growing? Check These 2 Things First
If you aren’t growing customers, followers, and profits as fast as you like, it’s important to not immediately start jumping to conclusions about what you’ve done wrong. Let’s check in on capacity first. Here’s where to start.

Offer LESS
Giving too much for too little leaves you burnt out and resentful. And, it makes your customers suspicious about why you don’t value your product more highly.
Simple offers are so much easier to market, sell, & deliver.