Stop! Back Away from the Grind

March 28, 2023 Isa Gautschi

With Mica Winegarden, The Burnout Fairy

Episode 17 of The Irresistible Marketing Pod available wherever you get your podcasts.

Irresistible Marketing actually DOES NOT require you to be constantly posting, on every social media channel, all day, every day.

Rest HAS to become part of your marketing strategy- or your marketing will not be sustainable.

Now before you tell me - sure, you’ll rest as soon as you accomplish X, Y, Z - allow me to remind you that you do not need to earn rest. Rest is a requirement of life. Your body needs you to rest.

Your business won’t suffer because you don’t work 18 hours a day- but your body will, and your mental health will, if you do. Grinding won’t take the fear of uncertainty away but giving yourself the time and space to process your emotions will.

Your business gets to be successful not despite you taking the time to rest and take care of yourself but because you do. It’s not sustainable otherwise.

Joining me today to discuss how to build appropriate rest into our approach to marketing & business, is The Burnout Fairy herself, Mica Winegarden.