How To Choose Your Brand Colors
Episode 8 of The Irresistible Marketing Pod: Today's guest is Designer Pam Partington, co-founder of Realistic Agency. She takes us on a fun and vibrant ride through color psychology.
I know a lot of new business owners are spending time agonizing over branding: how to pick a visual aesthetic to properly communicate the essence of their business and offers.
So, to help you out with your decision-making process plus make it more fun and empowered, I brought on an awesome designer, Pam Partington, to teach us about color theory.
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Color Theory References
Color wheel for complimentary colors
The book that Pam calls “the G.O.A.T. of color theory”
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